And if you ever lose a connection while watching streaming video, QuickTime 7 Player automatically reconnects. Instead, QuickTime 7 Player automatically determines your system's connection speed and chooses the highest quality stream for the amount of bandwidth you have available. It requires no set up for content that streams over the network. * The new QuickTime 7 Player not only delivers startling quality, but it's easier to use than ever. Select from three different modes to fit your content to any size screen. * Tired of pillar bars and letterboxes? Full screen playback, now included in the free QuickTime Player, has been enhanced to allow you to take full advantage of your computer's widescreen display. So you can watch video of astonishing quality - crisp, clear and brilliantly saturated - in a window up to four times the size you are currently used to seeing. * resulting in much smaller files - without sacrificing any quality. Ultra-efficient, the H.264 codec compresses video tightly

Chosen as the industry-standard codec for 3GPP (mobile multimedia), MPEG-4 HD-DVD and Blu-ray, H.264 represents the next generation of video for everything from mobile multimedia to high-definition playback. It's called H.264, and it's an important new industry standard that's quickly garnered widespread support. * That's because QuickTime 7 Player takes advantage of the latest video compression technology. This update is recommended for all QuickTime 7 users.

QuickTime 7 delivers numerous bug fixes and addresses critical security issues. When combined with QuickTime Player and QuickTime Pro, these applications work together to provide the industry's first end-to-end, standards-based digital media delivery system. QuickTime is a family of digital media software for creation, delivery and playback software lets you deliver live or pre-recorded video and audio to an audience of any size.

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